Custom stickers are a fun and easy way to show off your brand or add some personality to products you’re selling. You can also use them as a tool to promote your business or product line through social media or event giveaways.
Christine and Ilona both started their sticker businesses on Etsy, which they found was a great option for new sellers to test the waters, build a customer base and find out what their ideal stickers looked like before investing in a dedicated ecommerce site or print on demand service. Both now operate standalone online stores and utilize print on demand services to meet their higher order volumes.
When it comes to choosing a custom sticker maker, you’ll want to find a company that provides high-quality materials, fast turnarounds and a wide variety of printing options. The most popular sticker material is white vinyl, which offers a high-gloss finish and is resistant to moisture, heat and UV light. Other options include high-tack, which is designed for smooth surfaces, waterproof, which is rated to last up to five years in the sun or rain, and static cling, which is a removable adhesive that doesn’t damage surfaces.
Once you’ve selected a company to work with, you can start designing your stickers by creating a template using their user-friendly design tools. Most companies offer a free mockup generator that lets you view and approve a digital proof before your order goes to production. Then, you can select the type of stickers you want and add them to your cart. Once your order is complete, you’ll receive the stickers within the timeframe you chose, ready to ship or apply to your products. custom sticker